CLARITY AUTO DETAILING - DETAILING SERVICES
Clarity Auto Detailing Website
A complete website rebuild for Clarity Auto Detailing, transitioning the business from Squarespace to a more scalable Shopify platform designed to support both its automotive and growing marine detailing services.
The project focused on creating a premium, high-performing digital presence that better reflects the quality of the Clarity brand while making it easier for customers to understand services, receive indicative pricing and enquire or book online.
Project scope included:
- Full website rebuild and migration from Squarespace to Shopify
- Custom Shopify sections developed to suit Clarity's branding and service structure
- Custom interactive quote and service recommendation experience
- Automotive, marine and yacht service architecture
- Individual service and booking pages with configurable options and pricing
- Conversion-focused customer journey from service discovery through to enquiry and booking
- Responsive mobile-first design across the website
- Website copywriting and service content refinement
- SEO-focused page structure, headings and on-page content
- Navigation and user experience redevelopment
- Domain transfer and connection to the new Shopify website
- Contact, enquiry and lead-generation functionality
- Technical setup, testing, launch support and final launch
The result is a clean Shopify website that positions Clarity as a premium automotive and marine detailing specialist while creating a stronger foundation for SEO, bookings and future business growth.
