{"title":"Portfolio","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThank you for taking the time to explore some of our work.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"hahndorf-sa","title":"Hahndorf South Australia - Business Listing Website","description":"\u003cp data-end=\"626\" data-start=\"226\"\u003e\u003ca href=\"https:\/\/hahndorfsa.org.au\/\" title=\"Hahndorf South Australia Website\" rel=\"noopener\" target=\"_blank\"\u003eHahndorf South Australia Website\u003c\/a\u003e\u003c\/p\u003e\n\u003cp data-end=\"626\" data-start=\"226\"\u003eBase Code re-built and launched a new website for Hahndorf South Australia. The platform empowers traders to manage and display their listings, while also enhancing the visitor experience with stronger design, functionality and performance. From launch, the website maintained strong SEO rankings and attracted significant traffic in the first week.\u003c\/p\u003e\n\u003cp data-end=\"647\" data-start=\"628\"\u003e\u003cstrong data-end=\"645\" data-start=\"628\"\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"723\" data-start=\"650\"\u003eTraders Portal for 150+ businesses to upload\/modify their own listings.\u003c\/li\u003e\n\u003cli data-end=\"723\" data-start=\"650\"\u003eWebsite design and development across 12+ custom pages.\u003cmeta charset=\"utf-8\"\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"909\" data-start=\"813\"\u003eRandomised business listings on the homepage for equal visibility.\u003c\/li\u003e\n\u003cli data-end=\"983\" data-start=\"912\"\u003eExport and import of all blogs from the old platform to the new site.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1132\" data-start=\"1046\"\u003eSmooth SEO transition during rebuild, with 5,000+ visitors in the first 6 days live.\u003c\/li\u003e\n\u003cli data-end=\"1206\" data-start=\"1135\"\u003eFuture-focused strategy to grow the social media audience to 50,000+\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e'\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eWe have wanted out website re-built for a number of years, and Lauren was able to re-build \u0026amp; re-vamp it professionally in 6 weeks. Communication was outstanding from start to finish, and the attention to detail was second to none. She followed our brief perfectly, and gave us regular check-ins with project updates. We recommend Lauren to anyone that needs a website revamp or build.' - Sean\u003c\/span\u003e\u003c\/p\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47233165951230,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/wordpress-business-listing-website-design.jpg?v=1782655639"},{"product_id":"ina-healing","title":"Ina Healing - Handmade Jewellery \u0026 Wellness Brand","description":"\u003cp\u003e\u003ca rel=\"noopener\" href=\"https:\/\/inahealing.com\/\" target=\"_blank\"\u003eIna Healing Website\u003c\/a\u003e\u003c\/p\u003e\n\u003carticle data-turn=\"assistant\" data-scroll-anchor=\"true\" data-testid=\"conversation-turn-12\" data-turn-id=\"request-WEB:24db8027-d9d4-40ff-a526-fea51a9fafdf-5\" dir=\"auto\" class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] @w-sm\/main:[--thread-content-margin:--spacing(6)] @w-lg\/main:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv data-message-model-slug=\"gpt-5-1\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-1\" dir=\"auto\" data-message-id=\"9c01ddc3-b196-481f-8153-5b8dced9c001\" data-message-author-role=\"assistant\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words light markdown-new-styling\"\u003e\n\u003cp data-end=\"605\" data-start=\"115\"\u003eBase Code designed a Shopify store for INA Healing, a sustainable jewellery brand specialising in handmade Baltic amber pieces infused with intention and energetic healing. The website was crafted to showcase the brand’s unique products while staying true to its values of sustainability, magic and meaningful connection. \u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cp data-end=\"560\" data-start=\"354\"\u003eWe continue to work together to grow her brand, marketing and online presence. This project was extra special, we are always on call for support for Ina Healing and deeply value our partnership.\u003c\/p\u003e\n\u003cp data-end=\"560\" data-start=\"354\"\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"560\" data-start=\"354\"\u003eClean, minimalist Shopify design to highlight artisan jewellery.\u003c\/li\u003e\n\u003cli data-end=\"560\" data-start=\"354\"\u003eProduct pages built for storytelling and wellness-focused branding.\u003c\/li\u003e\n\u003cli data-end=\"560\" data-start=\"354\"\u003eIna's unique tone of voice woven through copy and layout\u003c\/li\u003e\n\u003cli data-end=\"560\" data-start=\"354\"\u003eKlaviyo setup with a welcoming flow and training for ongoing use\u003c\/li\u003e\n\u003cli data-end=\"560\" data-start=\"354\"\u003eScalable build to support future offerings including gatherings, readings and women’s circles\u003c\/li\u003e\n\u003cli data-end=\"560\" data-start=\"354\"\u003eSEO-ready foundation for visibility and long-term growth\u003c\/li\u003e\n\u003cli data-end=\"560\" data-start=\"354\"\u003eAdditional pages added six months later to support brand expansion\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47233166246142,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/jewellery-website-design.jpg?v=1764713899"},{"product_id":"littlehamton-sawmill","title":"Littlehamton Sawmill - Timber \u0026 Building Supplies Website","description":"\u003cp\u003e\u003ca href=\"https:\/\/www.littlehamptonsawmill.com\/\" target=\"_blank\" rel=\"noopener\"\u003eLittlehampton Sawmill\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eBase Code built a new website for Littlehampton Sawmill using Wix Studio, designed to showcase their extensive timber products and services. The project involved creating a professional, easy-to-navigate online presence that could handle a large product catalogue while maintaining a clean, user-friendly design.\u003c\/p\u003e\n\u003cp data-start=\"455\" data-end=\"474\"\u003e\u003cstrong data-start=\"455\" data-end=\"472\"\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"477\" data-end=\"551\"\u003eWix Studio build with over 80 products organised into clear categories.\u003c\/li\u003e\n\u003cli data-start=\"554\" data-end=\"627\"\u003eFive main pages including Home, Products, Services, About, and Contact.\u003c\/li\u003e\n\u003cli data-start=\"630\" data-end=\"708\"\u003eCopywriting to highlight product details and customer value.\u003c\/li\u003e\n\u003cli data-start=\"711\" data-end=\"777\"\u003eSEO setup to improve visibility for local and regional searches.\u003c\/li\u003e\n\u003cli data-start=\"780\" data-end=\"872\"\u003eStructured product listings to simplify browsing for tradies, DIY customers, and builders.\u003c\/li\u003e\n\u003cli data-start=\"875\" data-end=\"962\"\u003eOngoing whatsapp messaging support to ensure the website remains functional, and easy for them to manage.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47233166868734,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/website-design-agency-2.jpg?v=1764713943"},{"product_id":"gorgeous-soles","title":"Gorgeous Soles - Fashion Boutique","description":"\u003cp data-start=\"163\" data-end=\"686\"\u003e\u003ca href=\"https:\/\/gorgeoussoles.com.au\/\" title=\"Gorgeous Soles Website\" rel=\"noopener\" target=\"_blank\"\u003eGorgeous Soles Website\u003c\/a\u003e\u003c\/p\u003e\n\u003cp data-start=\"81\" data-end=\"420\"\u003eBase Code has worked closely with Gorgeous Soles to achieve consistent growth across every core performance metric. Through a combination of Shopify optimisation, Google Ads management and ongoing catalogue improvements, the online store has strengthened month after month, with several key results more than doubling year-over-year.\u003c\/p\u003e\n\u003cp data-start=\"422\" data-end=\"676\"\u003eOver the past 12 months, the business has shifted from being primarily retail-focused to becoming a reliable and growing digital sales channel. With ongoing optimisation, catalogue refinement, SEO updates and a clear paid ad strategy, Gorgeous Soles now:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"678\" data-end=\"856\"\u003eRanks higher on Google for key brand and product searches\u003c\/li\u003e\n\u003cli data-start=\"678\" data-end=\"856\"\u003eConverts more consistently\u003c\/li\u003e\n\u003cli data-start=\"678\" data-end=\"856\"\u003eGenerates steady, repeatable monthly revenue\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"858\" data-end=\"1003\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eThis growth reflects the power of a long-term work and building a strategy that compounds over time. \u003cmeta charset=\"utf-8\"\u003eWe deeply value our partnership with Gorgeous Soles and look forward to continuing their growth.\u003c\/p\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47233167163646,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/shopify-boutique-online-store.jpg?v=1782655898"},{"product_id":"thomas-herman","title":"Thomas Herman - Professional Athlete","description":"\u003cp\u003e\u003ca href=\"https:\/\/thomasherman.com\/\" title=\"Thomas Herman Website\" rel=\"noopener\" target=\"_blank\"\u003eThomas Herman Website\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eBase Code designed and built a personal brand wordpress website for Thomas Herman, a professional wakeboarder. \u003cmeta charset=\"utf-8\"\u003eWe are currently in the process of transferring this website to Shopify to allow for future e-commerce opportunities.\u003c\/p\u003e\n\u003cp\u003eThe site was created to showcase his career, sponsors, and coaching services. The design emphasises his accomplishments and personality creating a central hub to connect with his journey. \u003c\/p\u003e\n\u003cp data-start=\"552\" data-end=\"571\"\u003e\u003cstrong data-start=\"552\" data-end=\"569\"\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"574\" data-end=\"655\"\u003eAthlete-focused website design highlighting career achievements and milestones.\u003c\/li\u003e\n\u003cli data-start=\"658\" data-end=\"730\"\u003eDedicated pages for About Me, Sponsors, Coaching, and Accomplishments.\u003c\/li\u003e\n\u003cli data-start=\"733\" data-end=\"818\"\u003eProfessional email setup and domain connections.\u003c\/li\u003e\n\u003cli data-start=\"821\" data-end=\"885\"\u003eClean, modern layout to reflect a professional sporting brand.\u003c\/li\u003e\n\u003cli data-start=\"888\" data-end=\"962\"\u003eFlexible build with scalability for potential future online sales.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47233168015614,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/full-service-marketing-australia-2.jpg?v=1763895335"},{"product_id":"14-motorsports","title":"14 Motorsports - Motorbike Mechanic \u0026 Giveaways","description":"\u003cp data-end=\"479\" data-start=\"170\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003ca rel=\"noopener\" title=\"14 Motorsports Website\" href=\"https:\/\/14motorsports.com.au\/\" target=\"_blank\"\u003e14 Motorsports Website\u003c\/a\u003e\u003c\/p\u003e\n\u003cp data-end=\"479\" data-start=\"170\"\u003eBase Code developed a Shopify presence for 14 Motorsports, combining a professional services website with a merchandise store. Customers earn giveaway entries through merchandise purchases, creating a great way to engage the community around the brand. \u003c\/p\u003e\n\u003cp data-end=\"500\" data-start=\"481\"\u003e\u003cstrong data-end=\"498\" data-start=\"481\"\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShopify store build tailored for a motorbike mechanic business.\u003c\/li\u003e\n\u003cli\u003eService-focused pages alongside an online store\u003c\/li\u003e\n\u003cli data-end=\"646\" data-start=\"593\"\u003eGiveaway entries automatically awarded for merchandise purchases.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"646\" data-start=\"593\"\u003eKlaviyo integration with automated email flow setups\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47233168244990,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/email-marketing-expert-australia.jpg?v=1763895989"},{"product_id":"kikinis","title":"Kikinis - Logo Design Refresh","description":"\u003cp\u003e\u003ca rel=\"noopener\" href=\"https:\/\/www.instagram.com\/kikinisswim\/?hl=en\" target=\"_blank\"\u003eKikinis Swim\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eBase Code worked with Kikinis to redesign their \u003cstrong\u003esubmark logo\u003c\/strong\u003e. The goal was to create a fresh, professional identity that aligned with the brand’s aesthetic ready for launch. The images show brand mood boards with logo usage.\u003c\/p\u003e\n\u003cp data-end=\"499\" data-start=\"480\"\u003e\u003cstrong data-end=\"497\" data-start=\"480\"\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"578\" data-start=\"502\"\u003eCollaborative design process to capture the brand’s personality and style.\u003c\/li\u003e\n\u003cli data-end=\"640\" data-start=\"581\"\u003eMultiple design concepts refined through client feedback.\u003c\/li\u003e\n\u003cli data-end=\"728\" data-start=\"643\"\u003eFinalised logo delivered in multiple formats for web, packaging and social media use.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47233168507134,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/base-code-graphic-design-03.jpg?v=1764713643"},{"product_id":"sunsway","title":"Sunsway - Premium Beach Towel","description":"\u003cp\u003e\u003ca href=\"https:\/\/sunsway.com.au\/\" title=\"Sunsway Beach Towel Website\" rel=\"noopener\" target=\"_blank\"\u003eSunsway Beach Towel Website\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e'I reached out to Lauren during th\u003cimg\u003ee building of our brand as I needed some extra help setting up our website and bringing in fresh ideas. From the very beginning, Lauren was amazing, she understood exactly what we needed. She went above and beyond to support us, always patient even when I felt all over the place. Her ideas were spot-on, and nothing was ever too much trouble. I would highly recommend Lauren to anyone, and I can’t wait to work with her again!'\u003c\/p\u003e\n\u003cp\u003eBase Code worked collaboratively with Sun Sway on their Shopify store, providing weekly reviews, guidance and tasks to help the team actively participate in building their website. This collaborative approach gave the brand the skills to manage much of their store independently and conserve costs pre launch.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"542\" data-end=\"623\"\u003eWeekly website reviews with structured action items for the client to complete.\u003c\/li\u003e\n\u003cli data-start=\"626\" data-end=\"709\"\u003eAssistance with technical tasks such as custom Shopify blocks.\u003c\/li\u003e\n\u003cli data-start=\"712\" data-end=\"777\"\u003eGuidance on font integrations and brand-aligned design choices.\u003c\/li\u003e\n\u003cli data-start=\"780\" data-end=\"884\"\u003eFlexible support model: professional execution where required, self-managed implementation encouraged.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47233169195262,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/google-ads-agency-aus-2_cc74b865-b972-4eb1-b45b-a867263b3da4.jpg?v=1764713791"},{"product_id":"tanned-brand","title":"Tanned Brand - Swimwear","description":"\u003cp data-start=\"171\" data-end=\"565\"\u003eTanned was a passion project launched in 2019, a sustainable swimwear brand built from the ground up. This project allowed Base Code to dive into every part of the creative process, from designing products and manufacturing samples to building a full digital presence and online store. Although the brand is currently paused, it was the fire starter for Base Code Brand Marketing. Tanned is currently closed - until next time xx\u003c\/p\u003e\n\u003cp data-start=\"171\" data-end=\"565\"\u003e\u003cstrong\u003eMain Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"595\" data-end=\"820\"\u003eComplete brand start-up from concept to production\u003c\/li\u003e\n\u003cli data-start=\"595\" data-end=\"820\"\u003eProduct manufacturing and design development\u003c\/li\u003e\n\u003cli data-start=\"595\" data-end=\"820\"\u003eA high end surf brand, editorial style Shopify store.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"595\" data-end=\"820\"\u003eBrand photography and videography capturing the Tanned aesthetic\u003c\/li\u003e\n\u003cli data-start=\"595\" data-end=\"820\"\u003eSocial media marketing to grow awareness and engagement\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47233169359102,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/IMG_0103.jpg?v=1763894235"},{"product_id":"plunge-by-pratt","title":"Plunge By Pratt - Hot \u0026 Cold Plunge","description":"\u003cp data-start=\"143\" data-end=\"498\"\u003e\u003ca href=\"https:\/\/plungebypratt.com.au\/\" title=\"Plunge By Pratt\" rel=\"noopener\" target=\"_blank\"\u003ePlunge By Pratt Website\u003c\/a\u003e\u003c\/p\u003e\n\u003cp data-start=\"143\" data-end=\"498\"\u003eBase Code designed and launched a Shopify store for Plunge by Pratt, an Australian business based in the Barossa Valley specialising in hot and cold plunge tubs. The brand needed a platform that could showcase its premium tubs, appeal to a national audience of wellness and fitness consumers. We performed a smooth transition from Squarespace to Shopify.\u003c\/p\u003e\n\u003cp data-start=\"500\" data-end=\"519\"\u003e\u003cstrong data-start=\"500\" data-end=\"517\"\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"522\" data-end=\"622\"\u003eShopify store build with a clean, modern design highlighting product quality and lifestyle appeal.\u003c\/li\u003e\n\u003cli data-start=\"625\" data-end=\"713\"\u003eThree core pages: Home, Product, Contact\/About and FAQ for a simple customer journey.\u003c\/li\u003e\n\u003cli data-start=\"716\" data-end=\"807\"\u003eProduct page setup tailored to communicate features, benefits and hire\/purchase options.\u003c\/li\u003e\n\u003cli data-start=\"810\" data-end=\"870\"\u003eCustom shipping tiers to manage delivery across Australia.\u003c\/li\u003e\n\u003cli data-start=\"873\" data-end=\"938\"\u003eFonts integration and custom sections for a brand-aligned aesthetic.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47233170112766,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/website-designer-wellness.jpg?v=1763893322"},{"product_id":"seed-of-eve","title":"Seed Of Eve - Women's Clothing Brand","description":"\u003cp data-start=\"169\" data-end=\"594\"\u003e\u003ca href=\"https:\/\/seedofeve.com\/\" target=\"_blank\" rel=\"noopener\"\u003eSeed Of Eve Website\u003c\/a\u003e\u003c\/p\u003e\n\u003cp data-start=\"169\" data-end=\"594\"\u003eBase Code designed a Shopify store for Seed of Eve, an inclusive Queensland fashion brand empowering women at every stage of life. Alongside the website, we created brand guidelines, visual storytelling elements and foundational marketing systems to support a confident launch. The store was built to reflect the brand’s ethos of comfort, beauty and self-love with a structure ready to scale as the business grows.\u003c\/p\u003e\n\u003ch3 data-start=\"596\" data-end=\"613\"\u003eKey Features:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli data-start=\"615\" data-end=\"1037\"\u003eShopify store design with a clean, feminine layout for inclusivity-focused fashion\u003c\/li\u003e\n\u003cli data-start=\"615\" data-end=\"1037\"\u003eVisual brand storytelling and consistent guidelines across digital\u003c\/li\u003e\n\u003cli data-start=\"615\" data-end=\"1037\"\u003eContent creation, product uploads and social media post graphics\u003c\/li\u003e\n\u003cli data-start=\"615\" data-end=\"1037\"\u003eSEO fundamentals with keyword planning\u003c\/li\u003e\n\u003cli data-start=\"615\" data-end=\"1037\"\u003eScalable framework for future product lines and features\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47233171259646,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/website-build-soe.jpg?v=1764713753"},{"product_id":"ashleigh-inloes-board-graphic","title":"Ashleigh Inloes - Custom Board Graphic","description":"\u003cp data-start=\"189\" data-end=\"486\"\u003e\u003cmeta charset=\"utf-8\"\u003eBase Code collaborated with professional athlete Ashleigh Inloes to create a custom wakesurf graphic for production. The design was then developed and refined in-house to align with \u003ca href=\"https:\/\/www.phase5boards.com\/?srsltid=AfmBOoqOeVYyPEWlUfE_sykCRnhl-ATfSu8nmpv-8Vwkc5S8mXaerYNn\" rel=\"noopener\" target=\"_blank\"\u003ePhase Five Wakesurfers\u003c\/a\u003e. Throughout the process, we worked closely with Ashleigh to ensure the final artwork reflected her personality and style before handing it over to the board company for small design adjustments and manufacturing.\u003c\/p\u003e\n\u003cp data-start=\"488\" data-end=\"507\"\u003e\u003cstrong data-start=\"488\" data-end=\"505\"\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOne-on-one creative sessions with the athlete to shape the vision and design direction.\u003c\/li\u003e\n\u003cli\u003eUse of Pinterest mood boards and reference imagery to refine the aesthetic.\u003c\/li\u003e\n\u003cli\u003eFinalised board graphic artwork delivered in production-ready format.\u003c\/li\u003e\n\u003cli\u003eClose collaboration to ensure the athlete was proud of and connected to the finished design.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47243794088190,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/graphic-designer-gold-coast-2.jpg?v=1763885034"},{"product_id":"schwarz-excavations-civil","title":"Schwarz Excavations \u0026 Civil - Construction Website","description":"\u003cp\u003e\u003ca href=\"https:\/\/www.schwarzexc.com.au\/\" title=\"Schwarz Excavations \u0026amp; Civil Website\" rel=\"noopener\" target=\"_blank\"\u003eSchwarz Excavations \u0026amp; Civil Website\u003c\/a\u003e\u003c\/p\u003e\n\u003cp data-start=\"189\" data-end=\"547\"\u003eBase Code created a service-based website for Schwarz Excavations \u0026amp; Civil, designed to clearly communicate the company’s capabilities and reduce unnecessary phone enquiries. Built using Google Sites, the project focused on simplicity, clarity and speed, giving the business a professional online presence without the need for complex management.\u003c\/p\u003e\n\u003cp data-start=\"549\" data-end=\"721\"\u003eThe website provides essential information in an easy-to-navigate layout, ensuring customers can quickly find details about services, past projects and contact information.\u003c\/p\u003e\n\u003ch3 data-start=\"723\" data-end=\"740\"\u003eKey Features:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli data-start=\"742\" data-end=\"1144\"\u003eSimple, clean landing page layout built for quick user navigation\u003c\/li\u003e\n\u003cli data-start=\"742\" data-end=\"1144\"\u003eClear service descriptions to minimise general enquiry calls\u003c\/li\u003e\n\u003cli data-start=\"742\" data-end=\"1144\"\u003eProject gallery showcasing previous civil and excavation work\u003c\/li\u003e\n\u003cli data-start=\"742\" data-end=\"1144\"\u003eContact page with direct enquiry details\u003c\/li\u003e\n\u003cli data-start=\"742\" data-end=\"1144\"\u003eBuilt on Google Sites for straightforward management and no ongoing technical maintenance\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47243795300606,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/service-based-website-aus_ca0a3165-cb51-4bce-b0ed-d355209fc96a.jpg?v=1763884376"},{"product_id":"lobethal-archives-and-historical-museum","title":"Lobethal Archives and Historical Museum","description":"\u003cp data-start=\"126\" data-end=\"451\"\u003e\u003ca rel=\"noopener\" title=\"Lobethal Archives and Historical Museum Website\" href=\"https:\/\/lobethalhistoricalmuseum.com.au\/\" target=\"_blank\"\u003eLobethal Archives and Historical Museum Website\u003c\/a\u003e\u003c\/p\u003e\n\u003cp data-start=\"126\" data-end=\"451\"\u003eBase Code designed and launched a new website for the Lobethal Museum, showcasing the rich cultural history of one of South Australia’s oldest German settlements. The website was built to highlight the Museum’s collection and community stories.\u003c\/p\u003e\n\u003cp data-start=\"453\" data-end=\"472\"\u003e\u003cstrong data-start=\"453\" data-end=\"470\"\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShopify blog style website tailored for heritage and tourism presentation.\u003c\/li\u003e\n\u003cli\u003eCustom sections for Home, Town History, About and Contact pages.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eIntegration of images, maps, and authentic storytelling for an engaging visitor experience.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003ePhotography, photo editing and content uploads.\u003c\/li\u003e\n\u003cli\u003eCopywriting based on information provided. \u003c\/li\u003e\n\u003cli\u003eSEO optimisation to improve visibility in local tourism searches.\u003cmeta charset=\"utf-8\"\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47245904969982,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/website-design-aus-1.jpg?v=1763883442"},{"product_id":"cory-teunissen-athlete-website","title":"Cory Teunissen - Athlete Profile Website","description":"\u003cp\u003e\u003ca href=\"https:\/\/coryteunissen.com\/\" target=\"_blank\" title=\"Cory Teunissen Website\" rel=\"noopener\"\u003eCory Teunissen Website\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCory's website will be live and ready to view in a few days.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"524\" data-start=\"121\"\u003eBase Code designed and developed a modern athlete website for World Champion Wakeboarder Cory Teunissen. The platform showcases his career, partnerships, events and coaching opportunities through a clean, editorial layout built for future growth. With custom sections, strong visuals and simple navigation, the site acts as both a professional portfolio and a foundation for Cory’s expanding brand.\u003c\/p\u003e\n\u003ch3 data-end=\"543\" data-start=\"526\"\u003eKey Features:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli data-end=\"1247\" data-start=\"545\"\u003eAthlete profile featuring all social media links and highlight imagery\u003c\/li\u003e\n\u003cli data-end=\"1247\" data-start=\"545\"\u003eEvents and coaching opportunities displayed with custom graphics and icons\u003c\/li\u003e\n\u003cli data-end=\"1247\" data-start=\"545\"\u003ePartnership and sponsorship pages designed to share his work.\u003c\/li\u003e\n\u003cli data-end=\"1247\" data-start=\"545\"\u003eCustom-coded sections tailored to Cory’s brand and aesthetics\u003c\/li\u003e\n\u003cli data-end=\"1247\" data-start=\"545\"\u003eSEO-friendly structure with optimised page setup and metadata\u003c\/li\u003e\n\u003cli data-end=\"1247\" data-start=\"545\"\u003eDomain connection and full technical configuration handled by Base Code\u003c\/li\u003e\n\u003cli data-end=\"1247\" data-start=\"545\"\u003eBuilt on a scalable framework to support future offerings such as coaching programs, merchandise and digital experience\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47550285709566,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/cory-teunissen-wakeboard-coach.jpg?v=1763882602"},{"product_id":"clarity-inc","title":"Clarity Inc - Car and Boat Wash","description":"\u003cp\u003e\u003ca href=\"https:\/\/www.clarityinc.com.au\/\" title=\"Clarity Inc Website\" rel=\"noopener\" target=\"_blank\"\u003eClarity Inc Website\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eA three-month Shopify refinement focused on elevating design, simplifying front-end and back-end structure, and resolving technical SEO issues. The result is a cleaner website build to support long-term growth and improved conversion rate. The site was also successfully indexed with Google after being blocked for six months. \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e'We’ve had an excellent experience working with Base Code Brand Marketing. Lauren initially helped refine a Shopify website I had built myself after I reached the limits of my technical ability. She quickly identified and resolved Google Search Console issues and other technical errors that were impacting performance, and her creative input transformed the site into something far beyond what I thought it could be.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eBased on the success of that project, we’ve since engaged Base Code Brand Marketing to build an entirely separate website for a different business. This time it’s a full rebuild, and the process has been just as impressive. Communication has been clear and consistent throughout, with transparent timelines and progress updates, so there’s never any uncertainty around where the project is at.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eLauren’s combination of technical expertise, strong design taste, and clear communication makes Base Code Brand Marketing a pleasure to work with. If you’re looking for a professional, reliable marketing and web design team that services clients internationally, I highly recommend them. We’re looking forward to working together on more projects in the future.' - Trent\u003c\/span\u003e\u003c\/p\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47550286070014,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/ecommerce-website-developer-1.jpg?v=1763894177"},{"product_id":"mischief-mayhem","title":"Mischief Mayhem","description":"\u003csection class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"request-WEB:3da2e5ed-e1a3-42fa-a74a-e2722f60b556-2\" data-testid=\"conversation-turn-6\" data-scroll-anchor=\"false\" data-turn=\"assistant\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"c34d57f7-5e97-4a94-b350-929744bf5756\" dir=\"auto\" data-message-model-slug=\"gpt-5-5\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\" data-turn-start-message=\"true\" tabindex=\"0\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert wrap-break-word w-full light markdown-new-styling\"\u003e\n\u003cp data-start=\"0\" data-end=\"267\"\u003eMischief Mayhem was a project completed at the beginning of 2026. The build expanded on the existing brand guide across the entire website. The aim was t translate the brand’s colours, typography, imagery and overall aesthetic into a digital storefront.\u003c\/p\u003e\n\u003cp data-start=\"269\" data-end=\"564\"\u003eThe project included a full Shopify website build with custom designed sections, mobile optimisation, collection structuring and product setup. A strong focus was placed on creating a smooth customer experience while maintaining the bold and playful personality of the brand across every page.\u003c\/p\u003e\n\u003cp data-start=\"566\" data-end=\"939\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eCustom layouts and visual elements were developed to create a more elevated, fashion focused experience beyond a standard Shopify template. The build also included foundational SEO setup, refined navigation, branded content layouts and ongoing collaboration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mt-3 w-full empty:hidden\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e","brand":"Base Code Brand","offers":[{"title":"Default Title","offer_id":47812275765502,"sku":null,"price":0.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/0628\/3006\/files\/shopify-design-for-fashion-brands.jpg?v=1782655850"}],"url":"https:\/\/www.basecodebrand.com\/collections\/portfolio.oembed","provider":"Base Code Brand","version":"1.0","type":"link"}